Solutions
Integrated Retail Display System
ARMOR combines Retail Lighting, Power Track System, and Retail Digital System into a coordinated retail display solution — for fixture manufacturers, brand store teams, and retail integrators who need a complete system from a single supplier.
The Challenge
Why Retail Fixtures Need an Integrated Approach
Three Problems. One System.
Modern retail fixtures require three distinct technical capabilities: visual presentation quality, flexible power infrastructure, and dynamic digital information. Addressing these separately — through multiple suppliers — creates integration complexity and compatibility risk. ARMOR provides all three as a coordinated system.Multi-Vendor Compatibility Risk
Sourcing lighting, power infrastructure, and digital shelf components from separate suppliers introduces compatibility risk — between mounting systems, voltage requirements, and installation sequences.
Wiring Complexity
Traditional retail fixture wiring requires individual cable runs for each light point. As fixture layouts change, rewiring becomes a significant cost and time factor.
Static Pricing and Information
Manual price labels and static product information require labor-intensive updates. In large retail environments, maintaining accurate shelf pricing is a continuous operational challenge.
System Architecture
Three Layers. One Solution.
Each layer of the ARMOR Integrated Retail Display System addresses a specific technical requirement of the retail display environment.
Visual Presentation Layer. High-CRI shelf lighting, LED strips, rigid bars, and cabinet lights — engineered for product visibility and presentation quality.
Infrastructure Layer. DC24V conductive power track for modular fixture wiring — supports repositioning without rewiring and simplifies fixture assembly.
Information Layer. ESL and LCD shelf displays — an independent digital layer for dynamic pricing and real-time product information at the shelf.
Layer 01
Retail Lighting System
Visual Presentation Layer
Shelf lighting, LED strip lights, rigid bars, and cabinet lights — engineered for high color rendering and precise optical control.Product Visibility
Ra>90 color rendering ensures products appear with accurate, natural color — influencing shopper perception and purchase decisions.
Fixture Integration
Mounting profiles, wiring paths, and finish options designed to integrate cleanly into retail fixture structures.
Layer 02
Power Track System
Infrastructure Layer
Modular power distribution tracks using DC24V conductive contact technology — reducing wiring complexity and enabling flexible fixture repositioning.Conductive Contact
DC24V conductive contact technology delivers power through physical track contact — enabling tool-free fixture repositioning.
Modular Design
Consolidates power distribution into the track infrastructure — reducing wiring connections and simplifying fixture assembly.
Layer 03
Retail Digital System
Information Layer
Electronic Shelf Labels (ESL) and LCD shelf displays — an independent digital layer for dynamic pricing and real-time product information.Independent Operation
Operates independently from the lighting and power track layers — can be deployed in any retail environment regardless of the lighting system in use.
Dynamic Information
Real-time price updates and product information management without manual label replacement.
Build a Complete Retail Display System
Whether you need one layer or all three, ARMOR provides the engineering support to specify, prototype, and produce the right configuration for your fixture design and retail environment.